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Book a live demo with a B2B expert.

See how SparkLayer fits your setup and what it would take to launch your new B2B store, fast.

  • Get a tailored walkthrough based on your business
  • Learn how it works with your existing systems
  • Get a plan for rollout and adoption
  • Live with Q&A with a B2B eCommerce expert

Let's begin your B2B transformation.

Drop in your email and URL to see what SparkLayer would look like on your store. Prepare to be amazed!

Alex Weston

We'll get back to you within 1 hour to arrange a good time to speak. Alex Weston, General Manager

Not quite ready for a chat? Try our interactive demo instead.
You can also email us at hello@sparklayer.io.
Rated 4.9 out of 5 on the Shopify App Store
Meet SparkLayer Pulse ยท Know who. Know why. Sell more. Who needs you today Ask Assist Forward an email On your own store Explore now โ†’
B2B commerce, connected

Run and grow B2B on the store you already have.

Give customers a better way to buy and your sales team a better way to sell: customer-specific pricing, self-service ordering, Pulse account intelligence and sales-assisted ordering, all on the store and systems you already run.

  • Customer-specific prices, products, terms and ordering rules
  • Sales reps see who needs attention, why, and what to do next
  • Self-service and sales-assisted orders in one commerce flow

Trusted by 3,500+ brands, distributors, and manufacturers 4.9 on the Shopify App Store

Shopify Wix WooCommerce Magento BigCommerce
app.sparklayer.io - Northwind Coffee Roasters
Dashboard
Overview
Accounts4
Activity
Trade
Orders
Quotes
Receivables
Products
Markets
Customers
Buyers
Pricing
Sales agents
Reorder radar
Retention
Compare
Benchmark
Adoption
Ordersโœฆ
374 +9.0%
103% of target
GMVโœฆ
$75k โˆ’8.3%
89% of target
Active buyersโœฆ
31 +15%
88% of target
Avg order valueโœฆ
$217 โˆ’9.1%
90% of target
Orders & GMV over time
Orders & GMVAvg order valueActive buyers
806040200
$15k$12k$9.0k$6.0k$3.0k
Feb 26Mar 26Apr 26May 26Jun 26Jul 26Aug 26
Orders GMV
Top customers by spend ยท 1 Feb โ€“ 13 Aug 26
1RRRiverside Roastery$8,412 ยท 19 orders
2GHThe Grind House$6,980 ยท 14 orders
3MCMeadowlark Cafรฉ$5,204 ยท 22 orders
Top products by revenue ยท 1 Feb โ€“ 13 Aug 26
1Harbour House Espresso 1kg$9,140 ยท 412 units
2Ethiopia Yirgacheffe 1kg$6,318 ยท 268 units
3Northwind Signature 3kg$4,880 ยท 96 units
My Cart My Account EC
Harbour House Espresso 1kg SKU: HH-250-1K · 1KG / WHOLE BEAN In stock 100+ 24+ $196.32$8.18 per unitRRP: $11.90
Ethiopia Yirgacheffe 1kg SKU: ET-1KG · 1KG / GROUND In stock 100+ 12+Qty rules apply $108.60$9.05 per unitRRP: $13.50
View discount or enter code1 Discount Applied
Sub‑total (2 lines, 36 items)$447.60$304.92
Checkout
Tax and shipping calculated at checkout
Ship toUnit 4, Bailey Trade ParkThursday delivery
TermsNet 30 · on account$1,240 credit remaining
PO numberGH‑44192
Harbour House Espresso 1kg24 × $8.18$196.32
Ethiopia Yirgacheffe 1kg12 × $9.05$108.60
Goods$304.92
Delivery$12.50
VAT · 20%$63.48
Total$380.90
Place order
Order placed #NW‑4821 · The Grind House · $380.90 Confirmation sent · logged against the account

One connected B2B operation

Your customers buy. Your team sells. SparkLayer connects the two.

B2B does not happen through one channel. A customer might order online today, call a sales rep next month and email a purchase request after that. SparkLayer keeps the same customer, products, pricing, terms and order history behind every route to purchase.

A better way to buy.

Harbour House Espresso 1kgHH-250 · pack of 12 $8.18$11.90 Add
Ethiopia Yirgacheffe 1kgET-1KG · pack of 6 $9.05$13.50 Add
Basket · 2 lines · $413.52Net 30
Customers sign in to your existing store and see the products, pricing, payment terms and pack rules that apply to them. They can order and reorder whenever it suits them. Explore self-service ordering

A better way to sell.

WTWillow Tea Rooms34 days silent - usually every 21Follow up
HHHarbourview Hoteldue a reorder - usually $1,286Reorder
Top of today’s queue - ranked by account value
Sales reps work from the accounts they manage. Pulse highlights customers that are due to reorder, going quiet or need follow-up, with the context to decide what to do next. Explore SparkLayer Pulse

One way to turn it into an order.

SLOrder #1042 · Caffè del Portoplaced in SparkLayer
ShopifyStock adjusted
XeroInvoice raised
Nothing re-keyed - everything stays in step
When a customer is ready to buy, the sales rep can prepare a quote or place an order using the customer’s live pricing, terms and ordering rules. It goes through the same store and systems as a self-service order. Explore SparkLayer for sales teams
“When I came across SparkLayer, I genuinely thought it was too good to be true. It solved 99% of our pain points using our existing website.”
Two Dudes - Voted #1 Men’s Grooming Brand Read their story

For your B2B customers

Make every B2B order easier to place.

Give each customer a buying experience built around their relationship with you. Their own products. Their own pricing. Their own payment terms, pack sizes and minimums. All on the ecommerce store they already know.

Their price, every time.

Apply customer-specific price lists, tiered pricing, discounts and quantity rules without exposing trade pricing publicly.

Order when it suits them.

Customers can browse, build baskets, reorder previous purchases and use saved shopping lists without waiting for your team.

Keep the account connected.

Orders, quotes, invoices, users, addresses and buying history stay attached to the same B2B account.

See how B2B ordering works

For your sales team

Know who needs attention before the opportunity disappears.

SparkLayer Pulse turns the activity already happening across your B2B customers into a daily sales workspace. It learns how accounts buy, surfaces the customers that need attention and gives your team the context to take the next action.

Pulse brings together reorder signals, customer performance, tasks, quotes, invoices and account activity. When the next step is an order, your sales rep is already inside the same system that holds the customer’s pricing and terms.

Meet SparkLayer Pulse

From opportunity to order

Give sales reps the context to act and the tools to finish the job.

A sales tool is only useful if the opportunity can become revenue. SparkLayer lets sales reps open any account they manage, see the relationship and place an order on the customer’s behalf without re-keying it later.

See previous orders, activity, quotes, invoices and the products the customer normally buys.

  • Previous orders and saved lists
  • Quotes, invoices and account activity
  • The products they normally buy

Customer pricing, discounts, minimums, pack sizes, payment terms and shipping rules are already applied.

  • Edit prices at line level
  • Add, change or waive shipping
  • Apply discounts and quantity overrides

Agree changes with the customer, submit the order and send it through the same checkout and operational flow as self-service orders.

  • Mobile and tablet friendly
  • Carts saved across devices
  • Reusable customer order lists
Order Builder - Caffรจ del PortoB2B PRICES
Ethiopia Yirgacheffe 1kg
$9.90 each ยท their staple
โˆ’12+$118.80
Harbour House Espresso
$8.18 each ยท volume break applied
โˆ’24+$196.32
12oz Cups (Print ร— Size)
Ordered in June - one tap to re-add
RE-ADD๏ผ‹ Add
Decaf Colombia 1kg
$9.40 each · added on the call
6+$56.40
Subtotal ยท 4 lines$371.52
Review & place order โ†’
Editing the line priceAgent pricing
HHHarbour House Espresso ×24list $8.90 → agreed $8.188% agreed
SHShippingset to zero for this orderWaived
MQMinimum quantityoverridden, this order onlyOverride
PBPack sizesplit case, agreed on the callOverride
DSOrder discountapplied to the whole basket5% off
Order total $250.62 - submitted on Net 30
One cart, one dayCaffè del Porto
  1. 09:40
    Started at the trade show standon a phone, between conversations
    2 lines · $304.92
  2. 14:20
    Two lines added on the roadsame cart, still open
    4 lines · $390.92
  3. 21:05
    Placed from a laptop that eveningnothing typed twice
    $390.92
Carts persist across devices and sessions

Nothing to rip out. Nothing to retype. SparkLayer works with the ecommerce, ERP, accounting and business systems you already use. Pricing and account data can flow into SparkLayer, while completed orders flow back to the systems your operations team already runs.

Shopify BigCommerce Wix WooCommerce Magento Xero QuickBooks Online Brightpearl Linnworks Cin7 Core Unleashed Katana Patchworks Versori Zynk Synder Sufio Shiptheory Conjura

Your business systems

Keep your customer records, pricing, credit, stock and operational data in the systems that own them.

SparkLayer

Use that data to power self-service buying, sales-assisted ordering and Pulse account intelligence.

Your existing store

Every confirmed order goes through the same ecommerce operation, whether it started with the customer, a sales rep or an emailed request.

Small enough to start with. Deep enough that you won’t outgrow it. 3,500 brands, distributors and manufacturers run wholesale on SparkLayer.

Start your free trial

Latest news & B2B insights.

How to Choose a B2B eCommerce Platform
Best Practice Guide

How to Choose a B2B eCommerce Platform

Aug 20th, 2026

Choosing a B2B ecommerce platform? Compare trade pricing, ERP integration, total cost, and when a B2B layer makes more sense than a full platform.

Questions about SparkLayer.

See all FAQs

General
What can I do with SparkLayer?

SparkLayer gives you one connected system for B2B buying and sales. Your customers can order for themselves on your existing ecommerce store using their own products, pricing, terms and ordering rules. Your sales team can use Pulse to manage accounts, see which customers need attention, follow up opportunities and place orders on the customer's behalf.

SparkLayer also includes capabilities for quoting, company accounts, catalogues, applications, invoices, integrations and more, depending on your plan.

Is there a free trial?

Yes. You can try SparkLayer free for 14 days. No credit card is required to get started. Contact our team if you need more time to complete your evaluation.

Can I see a demo first?

Yes. Explore the interactive demo or book a live session with our team to see how SparkLayer would work with your store, customers and pricing.

How do I get started?

Create an account, connect your ecommerce platform and follow the guided setup. Our team provides free personalised onboarding to help you configure and launch SparkLayer.

Which ecommerce platforms and systems do you support?

SparkLayer works with Shopify, BigCommerce, WooCommerce, Adobe Commerce and Wix, along with a growing range of ERP, accounting and business systems. Explore our integrations to find your setup.

Can I use SparkLayer with a custom-built platform?

In many cases, yes. SparkLayer has an API-first architecture and can connect to custom ecommerce or back-office systems through SparkLayer Ignite. Talk to our team and we will help you assess the best approach.

How does SparkLayer compare with other B2B solutions?

SparkLayer adds a purpose-built B2B experience to the ecommerce setup you already have. That means you can offer advanced B2B ordering without replatforming or maintaining a separate trade store. See how SparkLayer compares.

Where is SparkLayer based, and what support is available?

SparkLayer is based in the UK and works with businesses around the world. Support is available through live chat and email, with personalised onboarding included to help you get set up. Enterprise customers can also choose a plan with a contractual support SLA with defined response times. Read our story.

Shopify already has B2B features. Why would I need SparkLayer?

SparkLayer works across Shopify plans and is designed for businesses that need a more complete B2B toolkit, including quoting, sales rep ordering, intelligent order capture, customer account tools and accounting integrations. SparkLayer also gives you a free way to start.

What makes SparkLayer different?

SparkLayer is built specifically around B2B buying and selling. Customers can order for themselves, sales teams can manage accounts and order on their behalf, and both experiences use the same products, pricing and connected systems.

Built for the way real B2B businesses sell. SparkLayer is used by more than 3,500 brands, distributors and manufacturers to remove ordering friction, reduce manual work and grow B2B revenue.

10×
B2B growth achieved by Nature’s Path after introducing self-service ordering
75%
less administration reported by Nutrition Faktory
40+
hours saved every week at Ashtabula
3,500+
brands, distributors and manufacturers using SparkLayer

Start taking B2B orders. Then create more of them.

Give customers a better way to buy and your team a better way to sell, without rebuilding your storefront or replacing the systems you already run. Start free and launch B2B ordering, or book a demo to see how SparkLayer and Pulse would work with your customers, pricing and sales team.

Free plan available · Paid plans from $49 · Pulse included with every paid plan

  1. 1Install SparkLayer
  2. 2Add your B2B setup
  3. 3Launch with expert support
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